Packaging and identity for Softimage XSI version 4, a professional 3D creation and animation software. Based on the idea of creativity as something fluid and expansive, a series of liquid flowers were drawn using the software. Different parts of the flowers were then used on different material contained in the packaging, with the software discs themselves acting as the brightly colored seeds at the heart of it all.
Emballage et identité de Softimage XSI version 4, un logiciel de création et d’animation 3D pour professionnels. Partant de l’idée de la créativité comme force fluide et expansive, une série de fleurs d’apparence liquide ont été dessinées. Les disques du logiciel, seules éléments complètement colorés, agissent comme les graines à la base de cette croissance.
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Distinctions: Grafika, Applied Arts Design & Advertising Annual, HOW Magazine International Design Awards
Illustrations: Me Company
Employer: Agence Code
Creative Director: Andrew Elvish
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